True Leaves Floral

Art Direction, Branding, Graphic Design           
for True Leaves Floral

2016

True Leaves is a unique floral company, comprised of two women hand-growing and creatively arranging their own flowers from seed to vase from their hometown of Brooklyn. Born out of a desire to cultivate beauty, community and a connection to the natural world, I wanted their branding to reflect the wonderful floral mantra in the ever-changing canvas that is New York City, while staying true to their ethics of recycling & repurposing.